In Good Company: Managing Intellectual Property Issues in Franchising - Wipo - Books - World Intellectual Property Organization - 9789280525397 - January 7, 2020
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In Good Company: Managing Intellectual Property Issues in Franchising Arabic edition

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In Good Company: Managing Intellectual Property Issues in Franchising Arabic edition

At the core of franchising is the licensing of intellectual property rights (IPRs). This guide explains the importance of managing these IPRs throughout the franchising process through concrete examples and helpful hints.

66 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 7, 2020
ISBN13 9789280525397
Publishers World Intellectual Property Organization
Pages 66
Dimensions 148 × 210 × 4 mm   ·   91 g
Language Arabic  
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