Building Brands: Corporations and Modern Architecture - Grace Ong Yan - Books - Lund Humphries Publishers Ltd - 9781848224070 - October 30, 2020
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Building Brands: Corporations and Modern Architecture

Grace Ong Yan

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Building Brands: Corporations and Modern Architecture

Building Brands explores the role of architectural branding in the design of corporate modernism and tells how business strategies, modern architecture, urban conditions, and conceptions of society shaped the ambitious branding goals of corporate clients.

240 pages, 37 Illustrations, color; 86 Illustrations, black and white

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 30, 2020
ISBN13 9781848224070
Publishers Lund Humphries Publishers Ltd
Pages 240
Dimensions 258 × 198 × 26 mm   ·   1.14 kg

See all of Grace Ong Yan ( e.g. Hardcover Book )