Islamic Branding and Marketing: Creating A Global Islamic Business - Paul Temporal - Books - John Wiley & Sons Inc - 9780470825396 - June 15, 2011
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Islamic Branding and Marketing: Creating A Global Islamic Business

Paul Temporal

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Islamic Branding and Marketing: Creating A Global Islamic Business

Islamic Branding and Marketing: Creating A Global Islamic Business provides a complete guide to building brands in the largest consumer market in the world. The global Muslim market is now approximately 23 percent of the world's population, and is projected to grow by about 35 percent in the next 20 years.


356 pages, illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released June 15, 2011
ISBN13 9780470825396
Publishers John Wiley & Sons Inc
Pages 356
Dimensions 154 × 235 × 31 mm   ·   771 g
Language English  

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