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Releases by Vithala R. Rao

Cover for Vithala R. Rao · Applied Conjoint Analysis (Book) (2026)

Applied Conjoint Analysis (2026)

Cover for Vithala R. Rao · Advanced Introduction To Pricing Strategy And Analytics (Book) (2023)

Advanced Introduction To Pricing... (2023)

Cover for Vithala R. Rao · Advanced Introduction To Pricing Strategy And Analytics (Elgar Advanced Introduc (Book) (2023)

Advanced Introduction To Pricing... (2023)

Cover for Vithala R. Rao · Applied Conjoint Analysis (Paperback Book) [Softcover reprint of the original 1st ed. 2014 edition] (2016)

Softcover reprint of the original 1st ed. 2014 edition

Applied Conjoint Analysis (2016)

Cover for Vithala R. Rao · Applied Conjoint Analysis (Hardcover Book) (2014)

Applied Conjoint Analysis (2014)

Cover for Vithala R. Rao · Handbook of Pricing Research in Marketing - Research Handbooks in Business and Management series (Paperback Book) (2010)

Handbook of Pricing Research in ... (2010)

Cover for Vithala R. Rao · Handbook of Pricing Research in Marketing - Research Handbooks in Business and Management series (Hardcover Book) (2009)

Handbook of Pricing Research in ... (2009)