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Releases by V. Kumar

Cover for V. Kumar · International Marketing Research: A Transformative Approach (Paperback Book) [2024 edition] (2024)

International Marketing Research... (2024)

Cover for V. Kumar · Transformative Marketing: Combining New Age Technologies and Human Insights - Palgrave Executive Essentials (Paperback Book) [2024 edition] (2024)

Transformative Marketing: Combin... (2024)

Cover for V. Kumar · Valuing Customer Engagement: Strategies to Measure and Maximize Profitability - Palgrave Executive Essentials (Paperback Book) [Second Edition 2024 edition] (2024)

Second Edition 2024 edition

Valuing Customer Engagement: Str... (2024)

Cover for V. Kumar · Valuing Customer Engagement: Strategies to Measure and Maximize Profitability - Palgrave Executive Essentials (Hardcover Book) [2nd ed. 2024 edition] (2024)

2nd ed. 2024 edition

Valuing Customer Engagement: Str... (2024)

Cover for V. Kumar · Intelligent Marketing (Paperback Book) (2021)

Intelligent Marketing (2021)

Cover for V. Kumar · Customer Relationship Management: Concept, Strategy, and Tools - Springer Texts in Business and Economics (Paperback Book) [Third Edition 2018 edition] (2019)

Third Edition 2018 edition

Customer Relationship Management... (2019)

Cover for V. Kumar · Customer Relationship Management: Concept, Strategy, and Tools - Springer Texts in Business and Economics (Hardcover Book) [Third Edition 2018 edition] (2018)

Third Edition 2018 edition

Customer Relationship Management... (2018)

Cover for V. Kumar · Theory of Machines (Paperback Book) (2017)

Theory of Machines (2017)

Cover for V. Kumar · Global Marketing Research (Paperback Book) (2015)

Global Marketing Research (2015)

Cover for V. Kumar · Marketing Research: a Global Outlook (Paperback Book) (2015)

Marketing Research: a Global Out... (2015)

Cover for V. Kumar · Handbook of Research on Customer Equity in Marketing - Research Handbooks in Business and Management series (Hardcover Book) (2015)

Handbook of Research on Customer... (2015)

Cover for V. Kumar · Profitable Customer Engagement (Paperback Book) (2013)

Profitable Customer Engagement (2013)

Cover for V. Kumar · Profitable Customer Engagement: Concept, Metrics and Strategies (Hardcover Book) (2013)

Profitable Customer Engagement: ... (2013)

Cover for V. Kumar · Customer Relationship Management: Concept, Strategy, and Tools - Springer Texts in Business and Economics (Hardcover Book) [2nd ed. 2012 edition] (2012)

2nd ed. 2012 edition

Customer Relationship Management... (2012)

Cover for V. Kumar · Trematode Infections and Diseases of Man and Animals (Paperback Book) [Softcover reprint of hardcover 1st ed. 1999 edition] (2010)

Softcover reprint of hardcover 1st ed. 1999 edition

Trematode Infections and Disease... (2010)

Cover for V. Kumar · Electronic and Thermal Properties of Semiconductors: Plasmon Approach: Ii-vi, Iii-v, I-iii-vi2, Ii-iv-v2 Semiconductors (Paperback Book) (2010)

Electronic and Thermal Propertie... (2010)

Cover for V. Kumar · Customer Lifetime Value: The Path to Profitability - Foundations and Trends (R) in Marketing (Paperback Book) (2008)

Customer Lifetime Value: The Pat... (2008)

Cover for V. Kumar · Managing Customers for Profit: Strategies to Increase Profits and Build Loyalty (paperback) (Paperback Book) (2008)

Managing Customers for Profit: S... (2008)

Cover for V. Kumar · Trematode Infections and Diseases of Man and Animals (Hardcover Book) [1999 edition] (1998)

Trematode Infections and Disease... (1998)

Cover for V. Kumar · Lectures on Methods of Electronic Structure Calculations (Paperback Book) (1995)

Lectures on Methods of Electroni... (1995)

Cover for V. Kumar · Lectures On Methods Of Electronic Structure Calculations - Proceedings Of The Miniworkshop On "Methods Of Electronic Structure Calculations" And Working Group On "Disordered Alloys" (Hardcover Book) (1995)

Lectures On Methods Of Electroni... (1995)

Cover for V. Kumar · Clusters and Fullerenes (Hardcover Book) (1993)

Clusters and Fullerenes (1993)